Event tech runs on seasons. Fund hardware, onsite delivery and growth between the peaks, on your timeline and without giving up equity.
Real situations we hear in almost every first call.
01
Spring and autumn are packed. The quiet months still carry the same team, tools, and overheads.
02
Organisers often pay after the event, or in stages. Your team and suppliers need to be paid before the doors open.
03
When an organiser cancels or reschedules, the revenue shifts. Your fixed costs stay exactly where they were.
04
A new multi-event contract means setup, onboarding, and onsite teams long before the first invoice is paid.
From winning the organizer to renewing for next year's season. Every step of the event tech cycle has its own cash moment. Here is each one, and how Float fits.
You pitch organizers and agencies months before their events. Big deals are won in the off-season.
Where the cash goes
Sales and solutions work runs long before a single badge is printed.
With Float
Fund the sales push and pick a grace period that matches the event calendar.
You configure the platform, connect registration data and prepare hardware for the show floor.
Where the cash goes
Hardware inventory and setup engineers are paid weeks before the event.
With Float
Draw for hardware and setup, repay when event fees land.
Your team runs check-in, badges and lead capture live. There is no second take.
Where the cash goes
Travel, staffing and logistics peak during the event itself.
With Float
Cover peak delivery costs without draining the off-season buffer.
Organizers and exhibitors judge the event on your data. Good numbers win the renewal.
Where the cash goes
Reporting and customer success run after the event, before the next contract.
With Float
Spread repayments over up to 24 months while renewals come in.
Happy organizers sign for next year and add events, formats and regions.
Where the cash goes
Growth means more hardware, more staff and more markets ahead of revenue.
With Float
Your facility grows with ARR. Draw again, bigger, before the next season.
How money moves in EventTech.
Cash break-even
Float covers the gap
Facility grows · draw again
We're here at every stage
The pressure
Deals are pitched and signed months before delivery.
With Float
Fund the sales season without waiting for event fees.
The pressure
Hardware and setup costs land before the event.
With Float
Draw for inventory and setup as deals close.
The pressure
Onsite staffing and logistics peak during live days.
With Float
Cover peak costs and repay as invoices are paid.
The pressure
Renewals depend on the data you deliver after the event.
With Float
Keep customer success fully staffed through the off-season.
The pressure
Multi-event deals mean bigger delivery next season.
With Float
Your facility grows with ARR. Draw again, bigger.
We understand it
Seasonal revenue, hardware-heavy delivery and renewal-led growth. We underwrite on recurring revenue.
Simple
Connect Stripe, Xero, or QuickBooks in clicks. Get an offer based on your real numbers. No deck, no data room.
Flexible
Up to 6 months’ grace to carry you to the next event season. Terms up to 24 months. Pay only for what you use.
17
European markets
