How FaceUp accelerated growth and secured top-tier investment at 3x valuation
FaceUp
November 18, 2025
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Extended runway. Bridge funding. Accelerated growth
RedTrack is a SaaS platform where marketers track, attribute, and optimize ad performance in one place, built for a privacy-first, multi-channel world.
“Float provided the calm in the eye of the storm that we needed to get through towards profitability and allowed us to focus on business growth.”

In 12 months, RedTrack grew ARR by over 50%, nearly doubled headcount, reached cash-flow positivity, and raised Series A on stronger terms.
ARR grew from ~$1.5M to >$2.4M
Team scaled from 27 to 51 people.
Cash-flow positive and Series A closed in July 2024.
“Float provided the calm in the eye of the storm that we needed to get through towards profitability and allowed us to focus on business growth.”